AdTaxi’s Automotive Marketing approach incorporates Search, Audience Targeting, Email, and Social to reach car buyers throughout the decision making process
Avery Greene Honda, a dealership in the San Francisco Bay Area, has grown to be one of the most successful auto dealerships in the market with the help of AdTaxi over the last year.
- Increase awareness of Avery Greene Honda to ultimately result in increased sales
- Draw buyers from outlying markets
- Drive visitors to website
- Increase pre-qualifying form completions (leads)
Campaign Results | One-Month Campaign
AdTaxi Display & Mobile
- 1,134 clicks to website
- 0.15% CTR
AdTaxi Email Marketing
- 1,059 clicks
- 10.094% open rate
- 2.118% CTR
Peerless Tires 4 Less, a regional Tire Retailer, called upon AdTaxi to assist them to sell more sets of tires in a hyper-competitive marketplace. Peerless Tires wanted to leverage Social Media to increase brand awareness and image with the end goal of driving customers into stores.
- Drive customers into stores for a rebate ($40 rebate when purchasing 4 tires)
- Build the Peerless Tires 4 Less brand image
- Facebook Content Creation & Page Management
- Facebook Offer
- 128 Offers Claimed in 1 day
- Resulted in potential for over $76,800 in tire sales
- 83 sets of tires sold directly from the single Facebook Offer
- Lead to over $49,800 in immediate in-store sales
Rosedale Chevy, a Minneapolis/St. Paul Chevrolet dealer, needed AdTaxi to increase traffic to their website and gain a higher ranking in search results.
- Increase the number of website visitors
- Improve ranking on search engines
- Using a product mix of SEM, SEO, Email, Wallpaper Display Ads and Retargeting Display Ads, AdTaxi increased visitors to Rosedale Chevrolet’s website by 67% month-over-month
- In the first month, AdTaxi accounted for 17% of Rosedale Chevy’s total online traffic. In the second month, AdTaxi accounted for 28% of Rosedale Chevy’s total online traffic.
- During the campaign, Rosedale Chevy was the #1 GM dealer in the DMA and 3rd in the region for visitors
- Rosedale Chevy achieved a 25% share-of-impressions of keywords in their category